New gig at Conduit – very cool B2B2C Internet, on-demand software startup
It’s been a while since I have written a blog entry, but I am happy to say that it is for a good reason. I recently joined Conduit, an exciting B2B2C Internet startup as VP Marketing. The company has some incredibly cool things going on grounded in cutting edge, on-demand website syndication technology, so I have no doubt my experiences here will provide great inspiration for future blogging. We just closed a round of financing with Benchmark Capital, led by Michael Eisenberg and we are ramping up for some serious growth, marquee customer deals, and new product introductions (read: I am hiring in marketing…resume’s welcome) Our website has just been updated with the next-level of evolution in the company’s positioning (not the least of why I have been on a blogging hiatus). Finally, I am personally enjoying working with a fantastic, talented team and working at Conduit’s dual-country headquarters in Silicon Valley and Tel Aviv which keeps me commuting between two of the most beautiful cities in the world.


What’s not to like. Sababa!
The goal of this blog is to share knowledge and opinions that will help executives at Internet software companies that create and deliver B2B, B2C and B2B2C software-as-a-service ( SaaS ) applications critically analyze real-world, go-to-market strategies and tactics by applying sound business principles

